THE MAKING OF "CROSSING THE BAR"

CONCEPTION AND THE IMPORTANCE OF FOREPLAY - Blog 9 of 10

Last time I spoke of my distribution and marketing strategy for getting "Crossing the Bar" out into the world. Let's go a little deeper.

Distributors

During production process relationships will be nurtured with the targeted distributors listed below. Rough edits of the film will be made available to the same targeted distributors in a public relations campaign that will contribute in a large way with the raising of completion funds (music, final edit, polish). The targeted distributors specialize in the rental and sale of DVDs to universities, schools, museums, community groups and businesses such as airlines and the Internet, i.e. Electonix Arts Intermix, Miracle Pictures, Red Distributions, Apollo Cinema, White Star Video, Nova Pictures, Omni Films, Filmmakers Library, On Deck Home Entertainment and Indieflex.

World Wide Ocean Film Festivals

"Crossing the Bar" will be submitted to the world's ten identified film festivals that have ocean themes. The producer has been invited to have the film's world premiere at the San Francisco Ocean Film Festival. The other ocean-themed festivals include The Santa Barbara Ocean Film Festival, The Alaska Oceans Film Festival, The Savannah Ocean Film Festival, The Connecticut Ocean Planet Film Festival, Alabama's George Lindsay Film Festival, Gray's Reef National Marine Sanctuary Ocean Film Festival, Rhode Island's Footprint Film Festival, Vladivostok, Russia's Pacific Meridian Film Festival, The Toronto International Film Festival and The Festival of Maritime Film in Toulon, France.

International, National and Regional Historical and Maritime Preservation Societies and Museums, and Maritime Academies

Open screenings, regional shows, traveling tours, retrospectives and multi-media exhibits access an audience that possesses one perpetual characteristic, namely they are drawn to history and the romance of the water. The intended audiences care about the sustainability of the nearest large body of water that speaks to them, gives them civic pride, a sense of community and in many cases a livelihood. The core audience is represented by 3,500 identified U.S. preservation organizations, societies and programs, 24 major maritime museums around the world and 250 prestigious international maritime academies.

FUNDING PLAN

FIRST STEP: Generate donations in the amount of $60,000. When documentation of fiscal sponsorship status is in hand the first step will be to announce the tax status to the public by a focused public relations campaign using print and the Internet. This effort combines the fundraising Website IndieGoGo's suite of online fundraising and a professional fund raiser on the team that will connect the project to people who will provide the film project with essential opportunities to get funded, made and seen.

Second and third steps to follow next time.

Copyright 2010 G. Leo Maselli